| Seminars | Executive General Manager | Digital Marketing | 5-Diamond Service | QuickBooks |
Digital Marketing
The Hotel Institute offers the hospitality industry training in Digital Marketing, which is growing and gaining popularity as one of the easiest ways to reach out to consumers around the world.
A proper marketing strategy is imperative for the success of any hospitality business. The most beautiful websites are of little use if they cannot be found in a web search. The heart of our digital marketing training involves driving traffic to websites by using our expertise in technology, search engines, digital media, and social media optimization techniques.
We will train you in how to execute well-conceived digital marketing campaigns including:
- Email Marketing Campaigns using companies such as iContact
- Google PPC, Re-marketing, and Affiliate Network
- Social Media Marketing to promote products and services through social media sites like Twitter, Facebook and YouTube
- Loyalty Programs
- Search Engine Optimization (SEO) to improve web site’s ranking in search engines and attract more traffic
- Link Building to create backlinks to websites and improve search engine rankings
- Online press release
Our Digital Marketing Seminar can be offered at the convenience of your location, or we can accommodate larger groups in a conference room near your location, (Click here to fill out our Contact Form) or you can visit our Seminars page to see when we will offer the course near your area.
Seminars
Executive General Manager
5-Diamond Customer Service
Digital Marketing
Quickbooks Training
